The Stay in Circulation campaign encourages outreach to the media regarding P.A.D. and any local activities and events. Guidance on how to work with the media is provided below.
Customizable media materials are provided to address general P.A.D. outreach, as well as efforts focused specifically on Stay in Circulation Week. All of the materials, which include a pitch letter, press release, media alert, newsletter article, and radio script, can be adapted to suit a variety of media outreach needs.
In addition, print public service announcements are available in a variety of sizes so that they can be easily inserted into various publications. Pre-recorded radio public service announcements and live-read scripts are available in multiple lengths.
How to Educate and Work with the Media
Sample Pitch Tools
Sample Press Materials
Public Service Announcements