National Wear Red Day Toolkit
SAMPLE LETTER TO FIRST SPOUSE
Dear Mr. or Mrs. (insert name of First Spouse),
On the first Friday in February, National Wear Red Day®, Americans nationwide will take women's health to heart by wearing red to show their support for women's heart health. Although significant progress has been made increasing awareness among women that heart disease is their leading killer, most women fail to make the connection between heart disease risk factors and their personal risk of developing the disease.
Here in (insert city/state), (insert organization name) needs your support to help promote National Wear Red Day. We are asking you to personally encourage your family, friends, and staff to join our effort by wearing red on this special day. Anyone can participate by showing off a favorite red dress, shirt, or tie, or Red DressSM Pin (available at www.hearttruth.gov). By participating in National Wear Red Day, you will greatly enhance the efforts to improve awareness of women and heart disease in conjunction with (insert organization name) and The Heart Truth® campaign.
The Heart Truth® (www.hearttruth.gov), sponsored by the National Heart, Lung, and Blood Institute (NHLBI), part of the National Institutes of Health, is a national education program for women that raises awareness about heart disease and its risk factors and educates and motivates them to take action to prevent the disease. Through the program, launched in 2002, the NHLBI leads the Nation in a landmark heart health movement embraced by millions who share the common goal of better heart health for all women. The centerpiece of The Heart Truth is the Red Dress, which was created by the NHLBI and introduced as the national symbol for women and heart disease awareness in 2002. The Red Dress® is a powerful red alert that inspires women to learn more about their personal risk for heart disease and take action to protect their heart health.
Locally, we will be (insert brief description of event/activity).
Please join in and help us spread the word about women and heart disease. By wearing red on National Wear Red Day and encouraging others to do so as well, you will help us send a clear message to the women of (insert city/state) that protecting their heart health is important to them, their families, and their communities.
(Insert Your Name/Signature)
Last Updated: December 2013