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All of Our Stories Are Red

This year, The Heart Truth® is honoring the shared stories of women who have been touched by heart disease. For more than a decade, The Heart Truth has been uniting women in the fight against their #1 killer—increasing awareness of their personal risk factors for heart disease and empowering them to take healthy steps to reduce their risk.

On February 6, 2013, the campaign unveiled its 11th annual collection of red dresses at the Hammerstein Ballroom, bringing to light the beauty and power of the Red Dress℠, the national symbol for women and heart disease awareness. The Red Dress Collection℠ Fashion Show kicked off Fashion Week, featuring top celebrities who walked the runway in fashions created by some of America’s finest designers.

Follow the Fifty Model of Heart Health Cindy Parsons at Red Dress Collection 2013 One special guest on the runway was Cindy Parsons, whose claim to fame is not from the movies or the stage, but from her commitment to protecting her heart. In just 9 months, Cindy transformed her heart health with the support of Follow the Fifty, a community initiative funded by The Heart Truth Community Action Program.

The Heart Truth thanks the hundreds of partners, Champions, and individuals who have made stories like Cindy’s possible. Through this collective power, we motivate women to make a commitment to take action steps for lowering their risk for heart disease and protecting their heart health.

Heart Truth badge that can be downloaded on the Healthy Action Community web page

Spread the word about women's heart health! Get a free badge or banner to post to your website or blog.

All of Our Stories Are Red

Every story about heart disease adds to the power of The Heart Truth. Watch this video and share your story on The Heart Truth Facebook page or on Twitter.


Sisters Joan and Bonnie, who have been personally affected by heart disease, pose and smile together.

Are you at risk? Here's how to find out.


Campaign Materials

Spread The Heart Truth in your community with free posters, brochures, DVDs, and more.


Speaker's Kit cover featuring three women in red.

Our speaker's kit and video features several inspiring stories from real women.

The Heart Truth Logo

Planning to use The Heart Truth logo? Check out our logo guidelines and downloads.


Last Updated: March 1, 2013

The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
Red Dress and Red Dress Collection are service marks of HHS.
National Wear Red Day is a registered trademark of HHS and AHA.

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