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The Heart Truth - First Ladies
The Heart Truth - First Ladies

The First Ladies Red Dress Collection

The 2010 First Ladies Red Dress Collection at the George H. W. Bush Presidential Library and Museum in College Station, TX, features dresses and suits from America's First Ladies.

The First Ladies Red Dress Collection℠ features red gowns and suits worn by America's First Ladies who have joined The Heart Truth® to raise awareness of the #1 killer of women—heart disease. Since its 2005 unveiling and month-long display at the John F. Kennedy Center for the Performing Arts, the Collection has traveled the country to give women a personal and urgent wakeup call about their risk of heart disease.

The fourth installment of the First Ladies Red Dress Collection premiered September 30, 2010, at the George H. W. Bush Presidential Library and Museum in College Station, TX. The year-long featured exhibit included red dresses from Pat Nixon, Eleanor Roosevelt, Lou Hoover, Bess Truman, and Jackie Kennedy, as well as a display of 12 designer red dresses from the Red Dress Collection Fashion Shows. Programming around the exhibit included a gala opening event, monthly educational seminars, heart health screenings, and other unique activities.

The First Ladies Red Dress Collection on exhibit at the George Bush Presidential Library and Museum at Texas A&M University. Dresses belonging to Barbara Bush (front left) and Laura Bush (front right) on display at the First Ladies Red Dress Collection on exhibit at the George Bush Presidential Library and Museum at Texas A&M University.
The First Ladies Red Dress Collection on exhibit at the George Bush Presidential Library and Museum at Texas A&M University. Dresses belonging to Barbara Bush (front left) and Laura Bush (front right) on display at the First Ladies Red Dress Collection on exhibit at the George Bush Presidential Library and Museum at Texas A&M University.

The Collection was previously exhibited at the Ronald Reagan Presidential Library and Museum in California (2007) and the National First Ladies' Library in Canton, OH (2008-2009) as the centerpiece of the Library's "Caring Hearts: The Health of a Nation" exhibit.

Press information about The Heart Truth campaign, can be found in the Media Room. For additional information about First Ladies Red Dress Collection, including downloadable images and photography, email media@hearttruth.org. Photos and graphics related to The Heart Truth campaign and its First Ladies Red Dress Collection are also available in the Image Library.

Last Updated: January 22, 2013

The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
Red Dress and Red Dress Collection are service marks of HHS.
National Wear Red Day is a registered trademark of HHS and AHA.

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