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The Heart Truth—A National Awareness Campaign for Women about Heart Disease
The Heart Truth
A National Awareness Campaign for Women about Heart Disease

The Heart Truth® Kicks Off 10th Anniversary during American Heart Month

In 2012, The Heart Truth marks a decade of commitment to women's heart health. During February's American Heart Month, the National Heart, Lung, and Blood Institute (NHLBI) reaffirms its commitment to increasing awareness about heart disease among women and helping women take steps to reduce their own personal risk of developing heart disease.

One of the campaign's signature American Heart Month activities, the Red Dress Collection Fashion Show, serves as a red alert to women that heart disease doesn't care what you wear—it's the #1 killer of women. With the generous support of celebrities and the fashion community, the Red Dress will take center stage on the runway again this February as the national symbol of women and heart disease awareness. While millions of women will be reached with NHLBI's heart health message as a result of Red Dress Collection 2012, the real "heart" of the campaign—hundreds of Heart Truth partners, Champions, and individuals—will organize events and activities across the country to spread The Heart Truth.

Join them. And help us celebrate our 10th anniversary this year by giving the women in your life a personal and urgent wakeup call about their risk of heart disease.

Heart Truth badge that can be downloaded on the Healthy Action Community web page

Pledge to live heart healthy in 2012. Get a free badge or banner to post to your website or blog.

Sisters Joan and Bonnie, who have been personally affected by heart disease, pose and smile together.

Are you at risk? Here's how to find out.



Campaign Materials

Spread The Heart Truth in your community with free posters, brochures, DVDs, and more.

Speaker's Kit cover featuring three women in red.

Our Speaker's Kit and Video features several inspiring stories from real women.


The Heart Truth Logo

Planning to use The Heart Truth logo? Check out our logo guidelines and downloads.

Dresses on view during a Road Show event at a mall

The Heart Truth, in collaboration with Ladies Home Journal, travels to cities across the U.S.

® The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
® National Wear Red Day is a registered trademark of HHS and AHA.

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