The Heart Truth
A National Awareness Campaign for Women about Heart Disease

Celebrate American Heart Month with The Heart Truth^®!

Beginning with National Wear Red Day^®—Friday, February 5, 2010—millions will help spread the critical message that "Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women.^®" The Red Dress^®, the national symbol for women and heart disease awareness, was created by The Heart Truth^® in 2002 to deliver an urgent wakeup call to American women. Everyone can participate in the national movement by wearing their favorite red dress, shirt, tie, or Red Dress Pin. For free information and resources to help you and your community celebrate National Wear Red Day, visit the National Wear Red Day toolkit.

On Thursday, February 11, 2010, The Heart Truth will bring the Red Dress to life once again on the runway at New York Fashion Week with the debut of the Red Dress Collection 2010. This spectacular event reminds women of the need to protect their heart health and inspires them to take action. For the second year in a row, a selection of the designer dresses seen on the runway will be auctioned online in February through a partnership with Clothes Off Our Back. To bid on these Red Dresses this February, visit www.clothesoffourback.org.

Get Involved today: visit the Healthy Action Community, where you can find free tools and resources to help you protect your heart health and share The Heart Truth with others. Be sure to let others know about your event by submitting details to the Activity Registry.